Edutainment is what we value most when conceptualizing our youth activations and this could not be more evident when creating our Little Scientist’s Lab where we did fun science experiments with mini shoppers at Liberty Promenade. Kids started off with an exciting group experiment followed by making their very own take-home lava lamps. The science lab was complete with bright blue expo walls covered in quirky, science-themed decals. Each child was made to feel like a real scientist as they were given a lab coat and science goggles to wear. Both parents and kids alike thoroughly enjoyed learning about science!